Solid Cactus co-founders metioned in USA Today.

posted on: August 15, 2006

•The ferret guys. In 1994, Joe Palko and Scott Sanfilippo were toiling as a high-tech salesman and a United Parcel Service manager. One day, the ferret owners realized that few pet stores carried food and toys for their furry creatures.

So they launched TheFerretStore.com, an online retailer that quickly took off. They started several more pet-related online stores and a Web design firm called Solid Cactus. Last year, their companies — Neeps and Solid Cactus in Wilkes-Barre, Pa. — hauled in $7 million in sales.

"Everyone wants wealth. Everyone wants to live on Wisteria Lane," says Sanfilippo, referring to the fictional street on ABC's Desperate Housewives. "They don't realize that money isn't handed to you. Money is earned."

To read the full article, check out $1 million: What's our infatuation with this number? on the USA Today Website.