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Archive for January, 2008

Look Back Across 2007

Posted by Solid Cactus on Jan 9, 2008

According to comScore research, 2007 saw an increase in total online buying approximately 20% over 2006. The field of e-commerce saw a variety of emerging trends in 2007 including: Increased focus on customer acquisition and retention through allowing and soliciting customer reviews. Marketing Sherpa reports that 86% of consumers prefer sites with product reviews. Increased educational… Read More

10 Steps to a Happier E-Commerce New Year

Posted by Solid Cactus on Jan 3, 2008

With the December holiday season over, take a deep breath… it’s now time to start planning out 2008. This month, we’re focusing on a number of changes you can do to improve your e-commerce business and sanity! Look back across 2007. Do you see any trends? When were your peaks? Why? Did… Read More