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Archive for November, 2008

It Isn’t Easy Being Green…

Posted by Solid Cactus on Nov 28, 2008

Well, it has come upon us…Black Friday is here, and Cyber Monday (December 1st) is around the corner.  But don’t overlook “Green Monday”, the second Monday of December (December 8th), which, for some online stores, is more profitable than Cyber Monday.
http://www.3tailer.com/ecommerce/green-monday-vs-cyber-monday-2008-showdown
If you haven’t already done so, ramp up your PPC bids and budgets, and don’t [...]

There’s still Green Monday

Posted by Greg Davis on Nov 28, 2008

It’s Black Friday and I’m curious to read the stats on how online sales went this weekend in a weakened economy. Despite all the hype about Black Friday and Cyber Monday, don’t forget about Green Monday. The second day of December proves to be a constant winner for retail. Last year, [...]

Black Friday…. how’s it going for ya?

Posted by Scott Sanfilippo on Nov 28, 2008

The big day is here and to celebrate we turned our homepage black. We’ve got our fingers crossed that the pundits who have been saying that online sales will be less than expected are wrong. News reports from around the country are featuring people who camped out in front of stores waiting for [...]

Happy Thanksgiving!

Posted by Solid Cactus on Nov 26, 2008

I’d just like to take a second to wish everyone reading out there a happy Thanksgiving. I hope you all are able to take some time off to rest and spend time with your families. The Internet Marketing department Solid Cactus will be resting up and getting ready for some marketing madness in the days [...]

Hold on tight, here it comes!

Posted by Scott Sanfilippo on Nov 26, 2008

The holiday season officially begins….. NOW! It’s what merchants wait all year for, the last few weeks of the year which are expected to bring in lots of cash. But will they? Only time will tell, but one thing is for certain - people WILL be shopping, so give them a reason [...]

Ecommerce is all about user experience

Posted by Solid Cactus on Nov 26, 2008

Check this Holiday Toy List from Amazon.
3d effects, video, all the information you may need to make a decision and ability to buy with one click.  What else you can ask for? 
What a great example of using newer technologies to make shopping experience exciting.

Professor Cline’s Dinosaur Kingdom

Posted by Solid Cactus on Nov 26, 2008

Solid Cactus field trip? Anybody?
Click here to read the full article by Lauren Davis over at the io9 website.
The attraction, called “Professor Cline’s Dinosaur Kingdom,” imagines a lost chapter from Civil War history. It supposes that in 1863, a group of paleontologists inadvertently stumbled upon a valley of live dinosaurs. The discovery comes to the [...]

MediaBistro.com Offers Writing for the Web Class

Posted by Solid Cactus on Nov 26, 2008

When I’m not at Solid Cactus, I do some freelance writing.  One of my long-term resources for freelance work, informational articles, publishing industry news, etc. has been MediaBistro.com.  The media site also offers on-location and on-line classes for various genres of writing.  I subscribe to their newsletter and received an e-mail last night about a [...]

Kudos for Beth, Michelle and Kim

Posted by Scott Sanfilippo on Nov 26, 2008

Beth Hartman, Project Manager and Michelle Johnson, E-Mail Marketing Specialist got an “awesome” from Justin Consuerga of RoundTableGifts.com for their help with an e-mail blast: “You two are AWESOME! Thanks for the great teamwork.”
Meanwhile, over in technical support, Kim Good got some praise from Frank Capasso from Valley Lighting & Home Decor: “Great meeting [...]

The South American Donkey Wrestling Federation

Posted by Solid Cactus on Nov 25, 2008

Ah yes, the winter months are upon us. Having shorter daylight hours and much colder weather (where is Global Warming when you need it?) can only mean a few things..1)higher heating bills 2) I can start “accidentally” letting my dogs out the front door when Christmas Carolers come around and 3) the all important Holiday [...]

Shocked by the cost to process orders?

Posted by Scott Sanfilippo on Nov 25, 2008

Did you recently receive notice that your cost to process orders via your order management software is going up, up, up? Well, you’re not alone, thousands of other merchants received the same notice from their provider. While upgrading technology and adding features is a tremendous benefit, increasing the cost to use the application [...]

Local Retailers Should Have Websites, E-Commerce or Not, to Compete with Chains

Posted by Solid Cactus on Nov 25, 2008

I am working on a presentation with a co-worker about local small businesses getting online.  I ran across a great statistic from Enterprenuer Magazine:
A websites’ role in small business: 53% of small businesses with websites say their sites are primarily to provide company credibility; 49% use it to generate sales; 38% brand awareness; 33% generate [...]

Question of the Week: How do I change the size of the images on my site?

Posted by Solid Cactus on Nov 24, 2008

On a global scale images can be changed from the variables page. There are 6 variables that control your images (item-height, item-width, inset-height, inset-width, thumb-height, thumb-width).
item-height, item-width will change the size of pictures uploaded to the image property and seen as the main image on the page.
inset-height, inset-width will change the size of pictures uploaded [...]

How do I change the size of the images on my site?

Posted by Solid Cactus on Nov 24, 2008

On a global scale images can be changed from the variables page. There are 6 variables that control your images (item-height, item-width, inset-height, inset-width, thumb-height, thumb-width).
item-height, item-width will change the size of pictures uploaded to the image property and seen as the main image on the page.
inset-height, inset-width will change the size of pictures uploaded [...]

The first snowfall of the wint…..

Posted by Scott Sanfilippo on Nov 24, 2008

I can’t event finish the sentence.
But yes, here in Scranton/Wilkes-Barre we are set to receive our first blast of winter weather just in time for Thanksgiving. The National Weather Service is calling for 3 to 6 inches of the white stuff between tonight and tomorrow afternoon. The only people smiling about this are the [...]

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