Google Instant rolls out in shopping filter
Google Shopping Search is now using Google Instant technology, letting shoppers “shop faster than ever” according to Google. Instant is only live in the Shopping Search which is accessed through the shopping view filter, not the Google Product Search. ClickZ’s Chrispin Sheridan suggests optimizing your product feed for Instant. He says to remember using all the customizable fields and give the most information to consumers. Including price, brand and images to maximize the benefits of Google Instant.