Archive for the ‘Inside Solid Cactus’ Category

Oct
28
2011
AUTHOR
admin
Tags

eBiz Insider

Promotion Heavy Holidays – Issue 91

Friday, October 28th, 2011

Retailers prepare to provide extra promotions this year

Facebook Stores Have Arrived

Retailers are gearing up for a busy holiday season, which is expected to show sales growth as nearly 7 in 10 retailers expect their online sales to grow at least 15 percent more than last year. One of the biggest factors in growing online sales this year will be promotions. Retailers are expected to be promotion heavy this year in their offerings in order to attract more online shoppers. The most anticipated and popular promotion of course is free shipping and 9 in 10 retailers are expected to offer that service this year. They are also expected to start offering it earlier than last year, some starting immediately after Halloween. What is your business planning in terms of holiday promotions and what will your competition be doing?

More from the National Retail Federation. (more…)

Posted in eBiz Insider | No Comments »

Oct
26
2011
AUTHOR
Michael McGinley
Tags

Events, Inside Solid Cactus, Online Marketing, Pay Per Click Marketing

Yahoo-ing and Bing-ing It in the Big Apple

Wednesday, October 26th, 2011

As search engine marketers, the PPC team is often invited to attend forums, conferences, webinars and the like. In the interest of best servicing our clients, we pick and choose which ones will be most beneficial to devote time to.

So, when four members of the Solid Cactus PPC team decided to venture into the Big Apple, aka New York City, for a Yahoo/Bing Customer Forum, the intention was to learn a lot and come back reenergized and equipped with a new arsenal of knowledge to unleash on our clients’ accounts. And let me tell you, I’m proud to say we did all that and more. (more…)

Posted in Events, Inside Solid Cactus, Online Marketing, Pay Per Click Marketing | 1 Comment »

Oct
21
2011
AUTHOR
admin
Tags

eBiz Insider

Shoppers Go Mobile this Holiday Season – Issue 90

Friday, October 21st, 2011

Tablets, devices are in demand for shopping

Facebook Stores Have Arrived

It looks like mobile devices and tablets are going to be a major shopping channel for the 2011 holiday season. According to a survey conducted by the National Retail Federation, 52% of smartphone users will use their devices to shop, conduct research, redeem coupons, and use apps to assist with their purchases. The biggest demographic that will be using these devices is young adults with 72% planning on using their phones and 86% using their tablets. Find out what you can do to get your mobile site up and running in time for the busy holiday shopping season.

More from the National Retail Federation. (more…)

Posted in eBiz Insider | No Comments »

Oct
19
2011
AUTHOR
Noelle Vetrosky
Tags

Design & Programming, Inside Solid Cactus, News, Solid Cactus eCommerce

October Updates to Your SCeC Store

Wednesday, October 19th, 2011

Brand new updates are here for your Solid Cactus eCommerce Store this month. Check out the new features…

Product Option Enhancements

Product options have been updated, improving your ability to collect product data in more ways than the traditional drop-down selection. This month we’ve added the following selection options:

  • Radio Buttons  – customer can now see the available selections and choose from one, making their shopping experience fast and simple
  • Checkboxes –  customer may now choose from several available selections, making data collection easier to setup and simpler to use for your consumer (more…)

Posted in Design & Programming, Inside Solid Cactus, News, Solid Cactus eCommerce | No Comments »

Oct
17
2011
AUTHOR
Noelle Vetrosky
Tags

Email Marketing, Events, Holiday/Occasion Marketing, Inside Solid Cactus, Online Marketing

The 12 Days of Email Marketing – Free Webinar!

Monday, October 17th, 2011

The big man’s headed to town, so the holiday season is about to get real! Come October 19 there will only be 37 days until Black Friday, 40 days until Cyber Monday and 67 days until Santa’s big arrival on Christmas morning. It’s time to get serious and excited about your holiday email marketing now!

Join us on Wednesday, October 19th at 2 p.m. ET as we walk you through the 12 Days of Email Marketing for optimum holiday results. Solid Cactus’ elves, Email Marketing Manager Michelle Johnson, and Co-Founder Scott Sanfilippo, will cover:

  • When’s the ideal time to start your holiday email marketing
  • How to lay out a timeline for holiday sends
  • What promotions you must do because your customers will be waiting for them
  • Incentives to get customers buying from you instead of the big box stores, or the other guy
  • Plus, how to stay competitive in this trying economy

Attendees will receive a very special holiday bonus offer for optimizing their email marketing efforts!

Posted in Email Marketing, Events, Holiday/Occasion Marketing, Inside Solid Cactus, Online Marketing | No Comments »

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