Archive for the ‘Client Stories’ Category

Feb
10
2011
AUTHOR
Noelle Vetrosky

“Sharper” eCommerce Results with Solid Cactus

Thursday, February 10th, 2011

Selling the sharpest looking uniforms requires an even sharper looking website. When his previous developer fell short, Averill Bromfield took his online store, sharperuniforms.com, to Solid Cactus for a design and marketing overhaul.

“The development team at Solid Cactus can make anything happen. They jump through hoops for their clients.”– Averill Bromfield, president of Averill’s Sharper Uniforms

For five years, Averill’s Sharper Uniforms has been providing high quality uniforms to restaurants, hotels, casinos and other hospitality industy establishments throughout the country. Three years ago, president Averill Bromfield hired Solid Cactus to redesign his eCommerce store. Increased traffic and sales made Bromfield a very happy business man, so happy that he began utilizing Solid Cactus’ Internet marketing team to continue his success. (more…)

Jan
10
2011
AUTHOR
Eleni Konstas

Trust in the Outside Experts

Monday, January 10th, 2011

Pam Macharola can recognize a sweet deal, after all she’s worked in candy almost all her life. So while her Internet marketing efforts weren’t exactly milk duds, having managed services turned out to be a real sugary deal.

Blair-candy_logoWe let Solid Cactus as the experts run it for us so we don’t waste money or make a wrong move.” —Pam Macharola, BlairCandy.com

Blair Candy has been selling online since 2000, but the family owned and operated business began as a brick and mortar store (retail and wholesale) in 1939. Pam Macharola, third generation co-owner and Internet division president stays on top of the changing trends in Internet marketing.

Macharola says the company looked into Solid Cactus when they first entered eCommerce to help with their initial website that was unfortunately not “built to sell.” Solid Cactus started from the bottom up, redesigning and programming a new site. Since then, Blair Candy has added several managed Solid Cactus services including pay per click (PPC), search engine optimization (SEO), and comparison shopping engines (CSE). (more…)

Healthy solutions for a healthy site

Monday, December 20th, 2010

K9healthsolutions_logoThe healthy solution for Jeff’s dog turned out to be Dinovite. Jeff’s decision to get his paws wet in eCommerce by becoming a reseller of the product and hiring Solid Cactus for Internet marketing management was more than a healthy solution, it was a profitable one!

“It was a real easy way to get started, to get our company name out there.” - Jeff Button, owner of K-9 Health Solutions.

When Jeff Button’s dog Rakker began suffering from severe digestive issues, the solution was Dinovite, a canine health supplement. When Button saw there were openings to become resellers of the product he decided to start K-9 Health Solutions three years ago. Button had heard of Dinovite from a coworker, but getting the word out about his online business wouldn’t be as easy as word of mouth marketing. (more…)

Dec
7
2010
AUTHOR
Eleni Konstas

Saving time for businesses on the move

Tuesday, December 7th, 2010

BarefootConsultants_callcenter success storyTraveling to locations that may or may not have Internet access makes it difficult for Winton Churchill of Barefoot Consultants to send emails and process orders. All the traveling he’s required to do leaves him short on time and resources to back end manage his business. Thankfully, Solid Cactus Call Center is there to handle all order processing from back in the states!

“The advantage of Solid Cactus is that we have a number so our clients can call …anytime during business hours in the United States and have someone to take care of them.” -Winton Churchill, Barefoot Consultants

Barefoot Consultants keeps Winton Churchill on the road and in the skies, in all traveling a tentative 50,000 miles to five yearly seminars held in association with International Living, a publication specializing in travel and retirement destinations. In the past six months he’s already traveled 32,000 miles. Traveling internationally leaves Churchill short on time and limits him and his staff technologically. (more…)

Nov
2
2010
AUTHOR
Eleni Konstas

Perfect balance with Solid Cactus eCommerce redesign

Tuesday, November 2nd, 2010

Bubble Shack Hawaii balances their natural homemade roots with thriving success; this year they made a million dollars and were named one of Hawaii’s Fastest 50 of the fastest growing small businesses. Holly Harding needed a site that offered a professional look and marketing abilities for the growing business, while keeping to the “funky by nature” and homemade feel of the company.bubble-shack-hawaii

“We really needed a website to assign the essence of what Bubble Shack Hawaii is about… If you look at our [new] website, all of that’s pretty apparent.” —Holly Harding, BubbleShackHawaii.com

When Bubble Shack Hawaii first started as an in-home operation from Holly and Ashley Harding’s Hawaii home five years ago, Holly already recognized the need for an online presence. Within four months, a friend designed and developed the first Bubble Shack Hawaii online store. As the company expanded from selling in the local market to the wholesale market, they went to a web design company for a new site. They were told the new site would be user-friendly; instead the store was done entirely in HTML. Harding had to learn basic coding in order to manage it and the navigation was hard to index. (more…)