Archive for the ‘Inside Solid Cactus’ Category

Sep
23
2011
AUTHOR
admin

Facebook Stores Have Arrived – Issue 86

Friday, September 23rd, 2011

Start Selling on the Social Media Giant

Facebook Stores Have Arrived

Facebook is a phenomenon in itself. With over 750 million users, it has become a vital and valuable tool for marketers to reach customers and potential customers. It helps spread the word about your brand, connect with customers and fans, and gives your business a more personal feel. Fans love to spend time on Facebook interacting with their friends and favorite brands – so what if you could sell to these fans who are already spending hours on the network? A brand new product from Solid Cactus allows you to do just this: introducing the new Facebook Stores. Now you can capture orders directly from Facebook without having to direct shoppers back to your original store site. Learn more about this revolution in social shopping and find out how to get your Facebook Store started.

More from Solid Cactus. (more…)

Sep
21
2011
AUTHOR
noelle.vetrosky

Fall Updates for Your SCeC Store

Wednesday, September 21st, 2011

Fall is here which marks the beginning of a very hectic, yet exciting time of the year for retailers. The holiday shopping season is right around the corner and as you prepare your online business for it, the team at Solid Cactus is releasing some new updates for your SCeC store. These updates will make not only provide a more customer-friendly experience for shoppers, but they will help you better manage your contact lists for smoother marketing.

New Contact Management Search Unveiled
Simple Search

The new simple contact search box allows you to find individual merchants fast. Enter any piece of contact information such as the name, email or address to locate a particular merchant. You can also further filter your results by simply adding another piece of information to your query. (more…)

Presenting Facebook Stores from Solid Cactus

Monday, September 19th, 2011

With over 750 million users, Facebook is certainly a marketing channel you can’t afford to avoid. You may be doing social media marketing now, but what if you could use this outlet to sell your products as well?

Join Solid Cactus Co-Founder Scott Sanfilippo along with Lauren Carey and Keith Schaeffer on September 21 at 2 p.m. ET for the unveiling of one of our newest and most exciting Solid Cactus products to date – Facebook Stores! If you missed it, no problem! Find out more information here(more…)

Sep
16
2011
AUTHOR
admin

News for Facebook Ads – Issue 85

Friday, September 16th, 2011

Testing to include ads within user content

Internet Commands Back-to-School Shopping

Great news has arrived for retailers who want their Facebook advertising to start getting a little more attention from fans. Facebook announced it has begun testing an unfiltered live feed ticker to the home pages of a few select users that would include ads within home page content. So when users are looking over what their friends are doing at that moment, they’ll also see a few advertisements thrown in. Right now the company is still testing the waters and so only a portion of its 750 million users will see them but for retailers it is a step in the right direction. As they continue to test the format, more alterations may come before it is rolled out to more users. But will consumers find this method more of a hindrance or will it increase engagement?

More from Internet Retailer. (more…)

Sep
12
2011
AUTHOR
noelle.vetrosky

How Cactus Connects You and Your Customers

Monday, September 12th, 2011

If you’re not marketing to your existing client base, you’re missing out on HUGE revenue opportunities! Customers who have previously ordered from you have already had a wonderful experience and you don’t want them to forget who you are.

To reach these already engaged customers you need a robust email marketing tool. Join email marketing experts Brian Emershaw and Jeff Stolarcyk, and Solid Cactus Co-Founder Scott Sanfilippo, on September 14 at 2 p.m. ET for a webinar that will take you on a short journey through Cactus Connect, showing you how simple it is to reconnect with your customers.

Unleashing the power of truly focused email campaigns by targeting specific customers with specific promotions related to them is the key to email marketing success. Any business owner should have the power of smart automation at their fingertips by using a few simple rules to put their customers on just the right list with a great email marketing tool, like Cactus Connect.

We’ll review Cactus Connect software and how to:
• Connect to your store
• Set up list segments and get the right email to the right customers
• Set rules in place that automatically put customers into the appropriate lists
• Import a list of customers
• Pick a template from our professionally designed template gallery
• Create and send your first broadcast message

Join us and learn all about Cactus Connect and what it can do for your business!