With the December holiday season over, take a deep breath… it’s now time to start planning out 2008. This month, we’re focusing on a number of changes you can do to improve your e-commerce business and sanity! Look back across 2007. Do you see any trends? When were your peaks? Why? Did… Read More

Have you started preparing for the holidays yet? Focus in on customer service, your website, or these things and you’ll be well on your way. Don’t say we didn’t warn you. Read More

Jacob Nielsen recently reported how even key areas with eye popping fonts can be easily ignored if they are designed like promotional banners. Another good reason to take another look at the design of key elements on your store including your search box, add to cart button, and newsletter sign up. If you… Read More

As peer-to-peer networks such as MySpace, Facebook, YouTube and others continue to grow, so will the need for similar community features on e-commerce websites. According to MarketingSherpa’s Ecommerce Benchmark Guide 2007, over 58% of online consumers surveyed prefer sites with product reviews. I suspect that we will see this number continue to grow… Read More

Recently, we started talking about how e-commerce owners need to start preparing for the holiday season because we know how important that time of year is to many of you. During every holiday season we get many store owners who are panicking and looking to make changes to capitalize on the holiday season. … Read More

Vendors love to be included in promotions to see their products featured on your website and in your print materials. The types of promotions you can run are endless. In our pet division for example, vendors love BOGO’s (buy-one-get-one) and bundled packages. BOGO’s add value in many ways. Consumers know they’re… Read More

Is it time for a redesign? Web site visitors expect to see regular changes, just like brick-and-mortar stores. A new look and feel can be the difference between making the sale and having it go elsewhere. A web site redesign is an important investment in the vitality of your e-business. Signs… Read More

Webster defines “blog” as “a website that provides updated headlines and news articles of other sites that are of interest to the user.”

Does it matter how your products look on your web site? Maybe not if you’re only selling nuts and bolts, but if you offer high-end products and quality craftsmanship, you want people to see your work. Concept Retail powered by Solid Cactus provides a dynamic way of shopping “up close and personal” on your web site.

You’ll find it at the bottom of the home pages of major companies like Amazon.com,
Circuit City, Best Buy and TheFerretStore.com. It’s a product review section, where customers can post their comments about your products. It provides feedback for the owner, it provides a thumbs-up or thumbs-down for potential customers, and there is very real evidence it helps your sales! Very simply, Product Reviews by Solid Cactus is a way for your customers to talk to you and each other, and we think it is a valuable element to any good web site.